SalesPath for the Built Environment

Win more of the right projects and service contracts.

Find out whether you need more suitable opportunities, a better conversion path or a different fix altogether. I review recent enquiries, proposals, quotes and tenders to find where work stalls.

Get a prioritised view of what to scale, fix, stop or test, with a practical 30-day action plan.

Request a review → See how it works
Preview an example report
Fixed fee
A$1,495 inc GST
Turnaround
7–10 business days
Evidence
Up to 20 recent opportunities
Guarantee
Three clear leaks, or you don't pay
Your path to winning work: where opportunities come from, the questions at each step, where suitable work leaves the path, and what sits outside the sales process.

Stages: source, enquiry, discovery, proposal, quote or tender, follow-up, decision, signed work. The review asks whether each opportunity was a good fit, whether the proposal was clear, and why buyers chose someone else. Suitable work can leave the path as a poor fit, by going quiet, or by going to another provider. Capacity, procurement and market conditions sit outside the sales process.

More opportunities, or fewer leaks?

They need different fixes. More marketing won't help if suitable work is already slipping away, and tighter follow-up won't help if the right work isn't reaching you. The review works out which applies before recommending anything.

Opportunity flow

Not enough suitable work is reaching you

  • Few suitable enquiries, referrals or invitations, even in a good month
  • Most work comes through one or two referrers
  • You win most of what you price, but the pipeline is thin

What the review gives you: which of your current sources bring the right clients, and which look worth scaling or testing. SalesPath doesn't run the campaigns.

Opportunities in play

Suitable work reaches you, then slips away

  • Proposals, quotes or tenders go quiet
  • Poor-fit enquiries crowd out the good ones
  • Follow-up depends on who remembers
  • You lose on price without knowing why

What the review gives you: where on the path it stalls, and the fixes to make first.

Or neither. Sometimes the limit is capacity, procurement rules or market conditions. If that's what the evidence shows, the review says so, rather than selling you a sales fix.

Not sure which applies? Try the 10-minute check, or see all eight possible constraints.

Where growth gets stuck

Every business runs a path from opportunity source to signed project or contract, and it rarely leaks in one place. Pick a stage to see what the review checks there.

Stage 01 of 08

Opportunity source

Which sources bring suitable projects and contracts, and what each one returns in signed work.

Common leaks here

  • No record of where work came from
  • Referrers and builders you can't rank
  • Sources that bring poor-fit work

Stage 02 of 08

Enquiry or invitation

Whether the right enquiries and invitations reach you, and how they're captured.

Common leaks here

  • Poor-fit enquiries
  • Unclear website message
  • Invitations lost in inboxes

Stage 03 of 08

Response

How fast people hear back, and who owns the reply.

Common leaks here

  • Slow reply
  • Missed calls
  • No owner / admin handoff

Stage 04 of 08

Discovery

Whether you learn enough about budget, scope, timing and decision-makers before you price.

Common leaks here

  • Pricing everything that arrives
  • No budget or timing questions
  • Decision-maker unknown

Stage 05 of 08

Proposal or quote

Whether the scope, fee or price, and the next step, are clear and easy to compare. Includes tenders.

Common leaks here

  • Unclear scope or exclusions
  • Weak next step
  • Price-only comparison

Stage 06 of 08

Follow-up

What happens after the proposal, quote or tender goes out, and when.

Common leaks here

  • No rhythm after submission
  • No reminders
  • No useful reason to re-contact

Stage 07 of 08

Decision

What buyers need to see and believe, and what's delaying them.

Common leaks here

  • Buyer trust gaps
  • Delays outside your control
  • Lost to another provider, reason unknown

Stage 08 of 08

Project or contract won

What was won, what was lost, why, and what the work was worth.

Common leaks here

  • No view of which work was worth winning
  • No won / lost learning
  • Renewals and repeat work left to chance

The review maps your real path, from where leads come from to what the work is worth, then shows the few breaks costing you the most of the right work.

Five steps, 7–10 business days

From kickoff to a clear plan. No drawn-out engagement.

  1. 1

    Define a good client and job

    We agree what the right project or contract looks like for your business, so every opportunity can be judged against it.

  2. 2

    Trace the evidence

    We follow recent opportunities from source to enquiry, proposal or quote, outcome and value, using the records you have.

    You share what you have, ideally within a couple of days.

  3. 3

    Review the sales path

    We look at opportunity quality, discovery, response, buyer trust, proposals, quotes and tenders, and follow-up.

  4. 4

    Find the main constraint

    Opportunity flow, fit, conversion, or something outside the sales process such as capacity or procurement. If the data is too thin to say, I'll tell you and show you what to track.

  5. 5

    Decide what's next

    On the review call you get what to scale, fix, stop and test, a 30-day plan and the measures to watch.

    You join the review call.

Prefer to watch? The review in 36 seconds

What gets looked at, what you get back, and what it costs. No sound, and everything in it is also written on this page.

Read what the video says
  1. Getting enquiries… but sales still feel patchy? There may be a leak between interest and signed work.
  2. Before you spend more on leads, ads or a new system, find out what is actually stopping sales. Need more leads, or better conversion?
  3. We inspect the real path to a sale: enquiry, quote, follow-up, signed work. A missed step can leave a good opportunity behind.
  4. We look for the reasons buyers drop away: slow response, an unclear quote, no follow-up, buyer uncertainty. We use your actual enquiries, quotes and follow-up.
  5. You leave knowing what to fix first: a clear map of your sales path, the biggest conversion leaks and a practical 30-day fix plan. No theory deck. Clear findings and priorities.
  6. Sales Conversion Review: A$1,495 inc GST, 7–10 business days, three-leak guarantee. Stop guessing. Fix your sales path first.

What you walk away with

Not a slide deck full of theory. A clear read on where your best work comes from, where it's lost, and what to do first.

Your report

  1. 1

    Right-fit customer and lead-source snapshot

    Which sources bring the clients, projects and contracts you want, based on the evidence you have.

  2. 2

    Lead-to-sale friction map

    Where enquiries, proposals, quotes and tenders slow down, compare on price or fall through the cracks.

  3. 3

    Main growth constraint

    A straight call on what's holding growth back: demand volume, lead quality, conversion, existing opportunities, or a mix.

  4. 4

    Scale, fix, stop, test, measure

    Prioritised recommendations on what to grow, what to fix first, what to stop, what to test and what to start tracking.

  5. 5

    Quote, follow-up & buyer-trust findings

    Practical changes to stop warm opportunities going cold.

  6. 6

    30-day action plan with measures

    What to do first, what can wait, and the numbers that show whether it's working.

Illustrative report page · scale, fix, stop, test

Scale

The referrer behind your best projects

Fix

Proposals that leave without a next step

Stop

Pricing tenders you rarely win

Test

One new source, measured for a month

Illustrative entries, not client results. Your findings come from the opportunities you share.

What the review covers

  • Right-fit client and project definitionWhat a good client, project or contract looks like for you.
  • Opportunity sources and enquiry qualityWhere work comes from, and whether it is the right work.
  • Response speed and handoffHow fast people hear back, and who owns it.
  • Discovery and qualificationWhat you learn about budget, scope, timing and decision-makers before you price.
  • Proposal, quote and tender clarityWhether the scope, price and next step are easy to judge and compare.
  • Follow-up timing and message qualityWhat happens after the proposal, quote or tender goes out.
  • Website / contact-page frictionThe path from first click to first contact.
  • Buyer trust and proofWhat buyers need to believe before they choose you.
  • Won / lost and source visibilityWhat closed, what didn't, why, and where it came from.
  • CRM, spreadsheet or inbox trackingWhether anything is actually catching the work.

Messy is normal. You do not need perfect data. Bring what you have: quotes, emails, call notes, CRM exports or a messy list. Sorting the mess is part of the job. If the records are too thin to support a firm call, I'll say so and show you what to start tracking.

Three sectors, three ways of winning work

An architecture practice, a specialist contractor and a maintenance business don't sell the same way. Each page covers that sector's sales path and what the review looks at. Compare all three.

Architecture practicesReferrals, first conversations, fee proposals and appointment.Read more Specialist contractorsHVAC, mechanical, electrical, fire and other trades: invitations to tender, bid or no-bid, estimating, follow-up and award.Read more Commercial maintenance and facilitiesService enquiries, quotes and tenders, recurring contracts, renewals and account growth.Read more

Related use case: property services, for businesses that win work through property managers, strata and owners.

Chris Edmund, founder of SalesPath

Chris Edmund

Founder, SalesPath
Melbourne-based, working Australia-wide

Connect on LinkedIn

Another owner-operator's eyes on your sales path.

I've spent about 20 years in commercial roles: executive recruitment, founding and running an electrical labour-hire business, manufacturing operations and commercial strategy for a B2B software company. I've been the owner who writes the quote, chases it, and wonders why it went quiet.

As an owner-operator, you're the salesperson, the follow-up, the proposal writer and the pricing department all at once, and you also decide where the marketing money goes. That's a lot to see clearly from the inside.

  • About 20 years in commercial roles
  • Founded and ran an electrical labour-hire business
  • Executive recruitment and manufacturing operations
  • Commercial strategy for a B2B software company

I'm not a marketing agency selling you more ads. I look at which leads turn into good work and where good work is lost, then tell you what to do first.

Built for owner-operators who want the straight answer.

A good fit if

  • You run or lead an Australian architecture practice, specialist contracting business or commercial maintenance business
  • You're responsible for winning work
  • You have recent enquiries, referrals, proposals, quotes or tenders to review
  • Suitable work isn't progressing as consistently as you'd like
  • You're not sure whether you need more opportunities, better-fit ones or better conversion
  • You want practical fixes, not a motivational workshop

Probably not right if

  • You're already booked out
  • You have no recent sales opportunities to review
  • You expect a guaranteed revenue result
  • You only want someone to run ads or SEO
  • You want generic sales training
  • You do not want to look honestly at your current process

One fixed fee to start

Start with the review to see which work to chase and where good work is being lost. If you want the sales-side fixes done with you, the optional 30-day sprint installs them.

Start here

Sales Conversion Review

See which leads turn into good work, where good work is lost, and what to fix or scale first.

A$1,495 inc GST, fixed fee

7–10 business days from kickoff

  • Review of up to 20 recent opportunities (enquiries, proposals, quotes or tenders, as relevant)
  • Right-fit customer and lead-source snapshot
  • Sales-path snapshot and friction map
  • Quote and follow-up review
  • Buyer-trust assessment
  • Prioritised fixes: what to scale, fix, stop and test
  • 30-day action plan with measures
  • Review call

Where useful, appropriate and with your permission, we'll also talk to a few of your recent enquiries and lost quotes. The people who didn't buy can often tell you why in a way your own numbers can't.

Request a review →

Optional next step

30-Day Implementation Sprint

We turn the review into working sales-side fixes across follow-up, quote structure, response standards and pipeline visibility.

A$5,995 inc GST

30 days, done with you. Your A$1,495 review fee is credited toward the sprint, so continuing costs A$4,500 inc GST.

  • One simple sales pipeline setup
  • One 5-touch follow-up sequence
  • Review of up to 20 recent opportunities
  • Buyer conversations with recent customers and lost quotes, where appropriate and permitted, to find the real reason deals stall
  • Improved quote and follow-up structure
  • Response standard and reminder rhythm
  • Four weekly implementation calls
  • 30-day action tracking
Fix the leaks with me

Three-leak guarantee: If I cannot find at least three clear, fixable sales-path leaks, you do not pay for the review.

What is not included

The Review and Sprint don't run ads, SEO, outbound lead generation or marketing campaigns, and they aren't a guaranteed-leads or guaranteed-growth programme. They also don't include full CRM migration, website redesign, copywriting for every quote, staff sales training programs, or chasing every old quote in your database. Where the evidence points to one of these, it can be recommended as a next step.

Not ready to book?

The free Quote Leak Check gives you a quick indication of where quotes may be slipping and what that could be costing you. It takes about two minutes, and the calculator runs in your browser.

Try the Quote Leak Check

Straight answers

Can't see your question? Ask it in the form below.

A paid, fixed-fee diagnosis of how your business wins work, from where opportunities come from to signed projects and contracts. I go through up to 20 recent opportunities (enquiries, proposals, quotes or tenders, as relevant), find whether the constraint is opportunity flow, conversion or something else, and give you prioritised fixes and a 30-day action plan. It takes 7–10 business days from kickoff and costs A$1,495 inc GST.

Australian businesses in design, construction and maintenance that have real opportunities to review: architecture practices, specialist construction contractors, and commercial maintenance and facilities businesses. Property services businesses that win work through property managers and strata are a related use case. See how each sector wins work.

Probably not right now. The review is most useful when you have capacity for the right work, or want to change the mix of work you win. If you're booked out, it's better left until that changes.

Not directly. SalesPath doesn't run ads, SEO, outbound lead generation or campaigns, and doesn't guarantee calls. The review shows which of your current sources bring the right customers, whether you need more demand or better conversion, and which sources look worth scaling or testing. You, your team or your marketing provider can then put the effort where it pays.

We define it together first: the customers and jobs you want more of, including what they're worth to you. Each recent enquiry is then checked against that definition and followed through to its outcome, so you can see which sources and enquiry types turn into good work and which ones waste time.

That's normal. Bring what you have: quotes, emails, call notes, a CRM export or a rough list. Sorting it is part of the job. If the records are too thin to support a firm call, I'll say so and give you a simple way to track what's missing.

If the evidence says demand volume is the main constraint, the review says so plainly. You'll see which sources look most promising to scale or test, what to measure, and what to fix first so new leads aren't wasted. SalesPath doesn't run the campaigns. You, your team or your marketing provider can.

The Quote Leak Check is a two-minute self-check that gives you a quick indication of where quotes may be slipping, based on your own answers. The Review uses your actual enquiries, quotes and outcomes to diagnose what's going on, prioritise the fixes and give you a 30-day plan. Try the Quote Leak Check.

You get a clear call on what to scale, fix, stop and test, plus a 30-day action plan you can run yourself. If you want help installing the sales-side fixes, the optional 30-Day Implementation Sprint is A$5,995 inc GST. Your A$1,495 review fee is credited, so continuing costs A$4,500 inc GST.

Sales training builds selling skills, business coaching gives ongoing advice across the whole business, and a marketing agency runs campaigns to bring in traffic and enquiries. The review diagnoses which leads turn into good work and where good work is lost, then tells you what to do first. It doesn't run ads, SEO or lead generation, and it isn't a training course. For a side-by-side with published prices, see what it costs to hire a sales consultant.

No. If you have one, I can work with it. If you do not, we can set up a simple pipeline using a spreadsheet, Trello, HubSpot Free or another basic tool.

Owner-operators and business leaders in architecture, construction, and commercial maintenance and facilities who are responsible for winning work, have recent enquiries, referrals, proposals, quotes or tenders to review, and want to know why suitable work isn't progressing consistently.

Businesses that are already booked out, businesses with no recent sales opportunities to review, and anyone expecting a guaranteed revenue result. It also isn't a fit if you only want someone to run ads or SEO.

Find out what's holding growth back.

Send through a few details and a short note on what should be working better. I'll review it and come back to you within one business day.

  1. Send your details. A few lines on what isn't adding up is enough.
  2. I reply within one business day. If it's not a fit, I'll tell you.
  3. We set a kickoff date. You share recent enquiries and quotes, and the 7–10 business days start.
  • No sales pitch for ads or retainers
  • Fixed fee — A$1,495 inc GST
  • Three-leak guarantee

A few lines is enough: where work seems to stall, or what you're not sure about.

No obligation. I'll reply within one business day. How your details are used

Thanks, your details are through.

I'll reply within one business day. If the review looks like a fit, we'll set a kickoff date and you'll share your recent enquiries, proposals and quotes. If it isn't, I'll tell you.

A$1,495 fixed fee
7–10 business days

Request a review